ð The Easton University Closing System: That sometimes elusive, but always thrilling moment when you close a deal. That’s why we’re all here. We love to help customers, chase new challenges, and in the process, hit those numbers. But sales closing is an art, and like art, its style changes over time. You will move past outdated and ineffective techniques and learn the most effective way to close in today's world without being pushy.
ð Easy, Effective Follow Up: Whether you conduct your follow-up by phone, email, or social media — Mastering your sales follow-up is a critical skill for reps however, many are not following up enough. 80% of sales require an average of five follow-ups in order to close the deal. However, 44% of sales reps follow up with a prospect only once before giving up. After four follow-ups, 94% of salespeople have given up.
ð Simple Win-Win Negotiation: You are about to be equipped with the skills to close deals that might otherwise be deadlocked, maximize value in the agreements you reach, and resolve differences before they escalate into costly conflicts. You will understand negotiation dynamics and how to prepare for uncertainty with this simple and agile strategy. Be ready for anything in changing circumstances.
ð The Art of Consultative Sales: Looking to master the art of improved relationships and faster sales? Look no further than The Art of Consultative Sales course! Matt Easton will teach you the ins and outs of consultative selling, including how to build strong relationships with clients, identify their needs, and provide them with personalized solutions. Your people will learn the flow of sales that until now, only top performers utilized.
ð Monetizing Your Opportunities: Monetization is the process of asking the right questions, in the right way, at the right time so that your prospect tells you in their words the value to them in terms of dollars, time, or, reduced risk of solving a problem or achieving a result they care about. Prospects must tell you their problem, with their own mouth. If it does not cross their lips, if they don’t say it, you don’t have the right to solve it.
ð The Power Sales Process: Turning a lead into a sale is never guaranteed. Top performers have a consistent method for achieving results and provide their sales team with a clear, step-by-step process. Easton University's Power Sales Process boosts conversions, turns more potential customers into closed deals, and ensures that you and all of your reps provide customers with positive and consistent experiences — no matter who you're talking to.
ð The Psychology of Sales: The Psychology of Sales delves deep into the psyche of your customers to help you understand what motivates them to buy and how to skillfully communicate. You'll learn how to use psychological principles to create compelling conversations and overcome objections. Learn practical techniques for establishing trust, and closing deals. Don't miss this opportunity to take your sales game to the next level!
ð The Art of Communication: Both in business and life, there is only one way to translate your dream into success- You must effectively communicate it. It is absolutely not possible to close a sales deal without effective communication. Your ability to communicate your ideas and proposals will determine your success both in business and life. Matt Easton will teach your people the art of effective communication to ensure you achieve your goals.
ð The Perfect Phone Call: 93% of the time your first interaction will happen over the telephone. Unfortunately, most sales training programs gloss over or skip phone skills altogether. The phone allows you to reach more customers without in-person meetings or travel. That said; success cannot come from volume alone. More
ð The Perfect Meeting: Meetings are vitally important and close deals– if done well, or a complete disaster - if not. Meetings and presentations can help your customers see the value in doing business with you. Or, they can be a complete waste of time, and leave your prospect with even more questions and uncertainty than they had before your presentation. The key is knowing how to plan and run the perfect meeting. phone conversations will not move the needle unless you have the skills and strategies to drive value in each interaction.
ð Handling Objections & Complaints: Sales objections are normal and nothing to be afraid of. Unfortunately, because of outdated sales training and misinformation, most salespeople try to "overcome objections" creating micro-arguments with the customer. Objections are unavoidable because if the buyer didn't have reservations about your solution's price, value, relevance to their situation, they would have already bought it.
ð Power Questions: In business today. We need to understand others before we can begin to help them. If we don't have empathy and understanding, we will never be able to persuade others to do the things that we want, agree with things that we say, and perhaps even buy what we are selling. What questions will give you the ability to sense other people's emotions, imagine what they might be thinking or feeling? You will learn them from Matt Easton.
ð Time Management & Daily Planning: Sales professionals need to maximize the time they have available to grow their business and proper time management skills will help you do that. You will learn to prioritize all your tasks and achieve your goals faster. When you better manage your time, you’ll be able to take on new opportunities and grow your business in a sustainable manner.
ð Confidence, Motivation & Goal Setting: If you are in sales, you will not get far without confidence. You have a great personality, a great product. But if you do not possess confidence, your value is almost sure to go unseen and your potential unmet. Confidence is crucial to your success. You will also need monster goals. Setting goals helps trigger new behaviors, helps guide your focus, and helps you sustain that momentum
ð Mistakes Sales Professionals Make: Even a tiny mistake can blow up a deal. You need to learn common sales mistakes and how to avoid them. Mistakes teach us what doesn't work and encourage us to create new ways of thinking and doing. Creativity and innovation are a mindset where mistakes are viewed as educational challenges. This shift in mindset can provide positive energy for discovering something new and better.
ð Perfecting Your Personal Brand: What does it mean to have a personal brand? A personal brand is the unique combination of skills and experiences that make you who you are. It is how you present yourself to the world. Effective personal branding will differentiate you from the competition and allow you to build trust with prospective clients.
ð Power Speaking: Master the art of Power Speaking and elevate your sales game. Power Speaking is designed to help you communicate with confidence and clarity, and make persuasive sales presentations that engage your audience and drive results. Whether you're giving a presentation to a large audience or pitching to a potential client, our course will help you deliver your message with confidence and conviction.
ð Sales Training for Trade Shows: Trade Shows are the Super Bowl of your business, we will make sure you WIN. You will learn EVERYTHING you need to know to make your show a whole lot easier, more predictable, less stressful, more fun, and a lot more profitable.