Course 02: "ECCP" Easton Cold Calling & Prospecting
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- Welcome to Easton Cold Calling and Prospecting
- Welcome to Easton Cold Calling and Prospecting Quiz
- The Difference Between Sales and Marketing
- The Difference Between Sales and Marketing Quiz
- Ditch The Pitch
- Ditch The Pitch Quiz
- Ditch The Insults
- Ditch The Insults Quiz
- STOP Talking to Yourself
- STOP Talking to Yourself Quiz
- Drop the Entitlement
- Drop the Entitlement Quiz
- Drop the “if”
- Drop the “if” Quiz
- Very Few People Make Cold Calls Anymore
- Very Few People Make Cold Calls Anymore Quiz
- Review of ESP Easton Sales Process
- Review of ESP Easton Sales Process Quiz
- The WRONG Types of Calls to Make
- The WRONG Types of Calls to Make Quiz
- The RIGHT Types of Calls to Make
- The RIGHT Types of Calls to Make Quiz
- Never Say “This is the Last call”
- Never Say “This is the Last call” Quiz
- Drop the “hey”
- Drop the “hey” Quiz
- The ECCP Formula
- The ECCP Formula Quiz
- Who You Are
- Who You Are Quiz
- How You Are Connected
- How You Are Connected Quiz
- The Hook
- The Hook Quiz
- 1st Call Ejection Seat to Avoid a Deadly Crash
- 1st Call Eject to Avoid a Deadly Crash Quiz
- “Nobody is Talking About” Hook
- “Nobody is Talking About” Hook
- “Get Your Opinion” Hook
- “Get Your Opinion” Hook Quiz
- The Difference between “Can you call me" and "I am on my mobile"
- The Difference between “Can you call me" and "I am on my mobile" Quiz
- Why Do We Speak Our Number and Say “Mobile”
- Why Do We Speak Our Number and Say “Mobile” Quiz
- “Thinking About You” Hook
- “Thinking About You” Hook Quiz
- “Heads Up” Hook
- “Heads Up” Hook
- “Insider Insight” Hook
- “Insider Insight” Hook Quiz
- “Little Secret” Hook
- “Little Secret” Hook Quiz
- Raising Your Hand Hook
- Raising Your Hand Hook Quiz
- No need to “Mix Messages”
- No need to “Mix Messages” Quiz
- Warning! Don't Ever Do This.mp4
- WARNING: Don’t Ever Do This Quiz
- How to Create an Insight
- How to Create an Insight Quiz
- Example of an Insight | AI Note Taking Tool
- Example of an Insight | AI Note Taking Tool Quiz
- Example of an Insight | A Mortgage Broker
- Example of an Insight | A Mortgage Broker Quiz
- Example of an Insight | An Executive Recruiter specializing in Tech
- Example of an Insight | A Corporate Recruiter Quiz
- Net Outcome Statement
- Net Outcome Statement Quiz
- Examples of Net Outcome Statements
- Examples of Net Outcome Statements Quiz
- Cadence
- Cadence Quiz
- Cold Emailing
- Cold Emailing Quiz
- Fix Your Outgoing Message
- Fix Your Outgoing Message Quiz
- Course Complete
- ECCP Work Book.pdf

The ECCP Formula

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